Retailers Embrace IMAX Market Introductions

By: IMAX Worldwide Home

February 19, 2010

At the Winter shows just completed, IMAX introduced the largest collection of products in the company’s history. Retailers in showrooms across the country enthusiastically embraced the new collections, both for their design and their value pricing.

Americans are being more careful about how they spend their money and IMAX responded to that challenge. You’ll see many value-priced items that combine utility and good looks. No longer is just a pretty face enough. Equally important is the emphasis on simple, but sophisticated looks that suit the traditional as well as transitional home.

In the midst of bad weather in nearly every part of the country, retailers seemed to know their customers are looking for a bit of brightness to ward off the winter, at least inside the house. A number of popular products drew attention as harbingers of Spring. The colors and images of Nature always draw retailers’ attention and this market was no exception.

Here is a sampling of the IMAX introductions that are still available online or through your sales representative.

	35233-3 – Lattice Contianers – Set of 3 In green and white fresh from the Spring garden, these containers, sold as a group, sport beautiful lattice patterns suited for traditional or contemporary interiors. IMAX Exclusive.
	40112-5 – Zoey Small Chalkboard Pots – Set of 5 From our Vivid Trend, pretty pastel tones wrap themselves around the chalkboard pots ready for your customer’s plants and personalized messages for gift-giving. Vivid offers lots of color and fun accessories for your tween customer or anyone looking for a bright accessory for Spring. IMAX Exclusive.
	36136 – Slate Pond and Spitting Frogs Fountain There’s more than a touch of whimsy in this cute Spitting Frog Fountain sized for tabletop and for smiles. IMAX Exclusive.
	70114-2 – Reflection Landscape Oil Paintings – Set of 2 A set of two large landscapes done in oil and appropriately titled Reflection promise a dose of tranquilly for your store and your customer. IMAX Exclusive.
	1825 – Wonderland Table Lamp Imaginative images from the garden come to life in two tiers on this tall Wonderland table lamp, suited to family room, living room or sun porch. IMAX Exclusive.
	2016, 2017, 2019 – Caviar Box and Candlesticks Designer Carolyn Kinder took inspiration from a yummy dish of caviar to create the Caviar Box and Candlesticks, each covered in small black beads reminiscent of that elegant hors d’oeurve. Metal accents provide extra drama, as does the shape of the candlesticks. IMAX Exclusive.
	6704 – Rosario Two Tone Pine Sofa Table The Rosario sofa table with its natural pine top and painted base offers a simple, but sophisticated look at the right price. Suggest to your customer it also makes a great server for party buffets. IMAX Exclusive.
	33020 – Luna Tray Top Table The Luna tray table in the new pale finish of the Blossom trend takes its inspiration from butlers’ trays of old but nicely cleans up the lines and adapts scale to today’s lifestyle. Sleek lines and a mirrored surface lend an air of sophistication. IMAX Exclusive.
	4008-3 – Colonia Bottle Vases – Set of 3 The quaint shapes of bottles from Colonial Times interpreted in earth tones still suit today’s casual décor. IMAX Exclusive.
	42042, 42041, 42040, 42050 – Vivid Trend Pillows Bright colors of spring and simple patterns make these pillows pop as part of a fresh touch for home, a quick way to refresh. IMAX Exclusive.
	61065 – Red Guimania A two-foot-tall Red Guimania makes a dramatic statement anywhere in the house, part of the Botanicals Collection introduced this market cycle.